quote:
Originally posted by OTH:
I strongly believe OTH ratings are truely damaged by american idol, in the fall, OTH was getting 3- 3.7 mill easily and at the pinnacle reaching above 4 mill. But when AI competes with us, its terrible, so i believe that OTH can be a 4 mill viewing show whihc would be one of the strongest on the CW if paired with ANTM.
One Tree Hill's problem is that it's
too lead-in dependent. The show is moving onto it's 5th year - it has to prove it can work by itself or it doesn't need to go on. It should be helping launch other shows, not riding ANTM's coattails.
Look at this ...
OTH in the Fall, ANTM lead-in4x01 - 3.44 million, 1.7 demo
4x02 - 3.09 million, 1.4 demo
4x03 - 3.25 million, 1.6 demo
4x04 - 2.97 million, 1.4 demo
4x05 - 3.67 million, 1.6 demo
4x06 - 3.56 million, 1.6 demo
4x07 - 3.15 million, 1.3 demo
4x08 - 2.53 million, 1.0 demo
4x09 - 4.15 million, 1.8 demo
4x10 - 4.24 million, 1.9 demo
Averages: 3.41 million, 1.53 demoOTH in the Winter, BATG lead-in4x11 - 2.18 million, 1.0 demo
4x12 - 2.23 million, 1.0 demo
4x13 - 2.73 million, 1.3 demo
4x14 - 2.25 million, 1.1 demo
4x15 - 2.89 million, 1.4 demo
Averages: 2.46 million, 1.16 demoOTH in the Spring, ANTM lead-in4x16 - 3.25 million, 1.5 demo
4x17 - 2.95 million, 1.4 demo
Averages: 3.10 million, 1.45 demoComparing Fall to Spring, sure OTH dips due to AI. But not as significant as when it had a weaker lead-in ... OTH's got to shape up and start pulling in numbers on its own ...