Originally posted by Obveeus: Supernatural has a decent sized audience for CW, but that audience isn't ever going to get much bigger. The show should consider itself blessed to still have the 'prime' spot after Smallville on Thursday.
What makes you think it's such a prime slot? Last season, Smallville was all over the place - the premiere and finale rated well (as did the super-hyped 'Justice' episode), as they tend to do. But the stuff in between shot around in the 3 and 4 millions. Not exactly a stable lead-in.
That never hurt Supernatural drastically, considering how different the two shows are in the first place. While Supernatural has a pretty even split of male and female viewers (particularly in the target demographic - judging by the few numbers that were released last season), Smallville is watched primarily by males. Reaper seems to be too, which would mean YES, they are more compatible.
But I think Reaper would run into some serious trouble when male-demo giant Scrubs comes back in October ... if not before then.
I don't know; this is a lot of speculation to make based off some decent encore numbers following a compatible lead-in (which happened to be on an "on" night). Reaper is still a blind spot - it premiered okay, encored that premiere well, but it's going to be interesting to see what happens in coming weeks, especially once Kevin Smith's influence is gone. See if people keep tuning in.
Quick Take for Thursday, September 27, 2007 (Based on Live + Same Day Fast Affiliate Ratings)
ABC Dominates the Opening Thursday in Adults 18-34 and Key Women
With its Best Viewer and Young Adult Numbers Since February, "Ugly Betty" Opens its Second Season a Strong No. 1 in its Time Slot Among Adults 18-34
In its Fourth Season Premiere, ABC's "Grey's Anatomy" Opens as Thursday's No. 1 TV Show in Adults 18-49 and as TV's Top-Rated Premiere So Far This Season
Up Against Veteran Dramas in the 10 O'clock Hour, the Series Debut of ABC's "Big Shots" Dominates in Adults 18-34, Leading its Nearest Competitor by 34%
Thursday Night (8:00-11:00 p.m.)
ABC dominated the opening Thursday of the season among Adults 18-34 (5.8/16) and across all key women demographics: W18-34 (8.7/22), W18-49 (8.2/20) and W25-54 (8.7/19). The Net finished in a near-tie for first place with CBS in Adults 18-49, pacing within one-tenth of a rating point and tied in audience share (5.7/15 vs. 5.8/15).
"Ugly Betty" (8:00-9:00 p.m.)
From 8:00-9:00 p.m. ABC's second season premiere of "Ugly Betty" opened with a convincing time period win among Adults 18-34 (3.8/12), beating NBC's season opener of "My Name is Earl" by 9% (3.5/11) and CBS' "Survivor: China" by 27% (3.0/9). "Ugly Betty" earned second in the hour to CBS' "Survivor" in Total Viewers (11.0 million) and Adults 18-49 (3.8/11).
In Total Viewers and Adults 18-49, "Ugly Betty" marked its best performance since February since 2/15/07.
"Grey's Anatomy" (9:00-10:00 p.m.)
Thursday's No. 1 TV program in Adults 18-49 and the highest-rated show to premiere this season, ABC's season opener of "Grey's Anatomy" beat second-place CBS' "C.S.I." by 9% in the key sales demo (8.7/21 vs. 8.0/19). "Grey's" advantage over "C.S.I." in Adults 18-34 stood at substantial 43% (9.0/23 vs. 6.3/16). "Grey's" drew an average audience of 20.5 million viewers, qualifying as the second-most-watched show for the evening, after "C.S.I."
"Grey's Anatomy" garnered it highest ratings since March in Adults 18-34 (9.0/23) and Women 18-34 (13.4/30) since 3/22/07.
"Big Shots" (10:00-11:00 p.m.)
Up against veteran dramas on NBC ("ER") and CBS ("Without a Trace"), the series debut of "Big Shots" won the 10 o'clock hour in Adults 18-34, holding a 34% advantage over its nearest competition (4.7/14 vs. 3.5/10 CBS). "Big Shots" also delivered the No. 1 position in the time period with both Men 18-34 (2.6/9) and Women 18-34 (6.9/18). The new ABC series also challenged CBS' "Without a Trace" for the lead among Adults 18-49 (4.7/13 vs. 4.8/13), now standing as the third-highest-rated series debut this season behind only NBC's "Bionic Woman" and ABC's "Private Practice," respectively.
A note about increasing DVR penetration and year to year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has more than doubled from 8.54% during premiere week 2006 up to 19.43% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. Therefore, the only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.
Source: Nielsen Media Research (Fast Affiliate Ratings, Live+SD), 9/27/07.
Whatever. It's Obveeus to me that you don't like SN, do like Reaper and so this arguement can only go around in circles. Frankly, I don't care how weak of a lead in a premiere has, it was a new show with advertising up the ying yang and it still barely made a blip in the ratings radar. You may think that's a success story, I think it's probably going to go downhill from here. And Supernatural is a better show anyways.
It's just his opinion. No need to sweat it. It's copacetic. We all have a right to our opinions. Hell I'd like for Supernatural to move, because I expect Smallville's ratings to take a plunge after its early initial high just like it did last season. Lana will come back and the fans will get pissed off and depart in the spring just like they did last year. Smallville lost a million viewers last year. Remember? Supernatural performed much better when it aired Tuesdays at 9. Obveeus thinks I want it to stay on Thursdays. I don't. That's what's funny about him getting all "strawman" analytical with me. I'm arguing it from Reaper's point of view. The show has aired one episode. It was a cute show, yes, not bad in my opinion. I laughed. Potential for growth? I don't know yet. Kevin Smith won't be directing the remaining episodes. Could be great, could be boring.
But it's an unproven show, and I think if the suits at CW have any brains in their heads whatsoever, they're not going to flip its timeslot after one week saying, "Oh look, a rerun rating wasn't bad" which may have come from it being sampled by Supernatural fans. If you're the network suits, you wait and see how it performs. It's already apparent that Reaper is outperforming the dead in the water Gossip Girl. Gossip Girl dropped half the numbers and demos of its extremely compatible and consistently strong lead in, Top Model. Top Model is the top dog on the network, hands down. Gossip Girl is DOA. Reaper isn't. It may grow. There's potential. We have to see.
What you don't do is toss it on Thursdays after a wildly see sawing Smallville against Grey's, CSI, and that demographic champ, The Office when its still unproven. I lament the day Kripke was stupid enough to request the switch to Thursdays. It wasn't the network. It was Eric Kripke's request. For heaven's sake, wait and see if Reaper can sustain itself on Tuesdays before tossing it to the shark's pit if it's your network's brand new baby. Shows airing Thursday at 9 will likely stagnate.
Originally posted by gdfriends: actually, ive only heard the opposite...alot of greys fans were laughing about the "deer incident" and saying greys has gone down
Then you're not hearing it from the right people.
The finals should be interesting.
Posts: 533 | Location: Ohio | Registered: 22 September 2006
Why is everyone so sure Kevin Smith won't be sticking with Reaper? They listed him as an Executive Producer during the pilot's first few minutes...why give him that credit if he's not going to stick?
Originally posted by Charles: Why is everyone so sure Kevin Smith won't be sticking with Reaper? They listed him as an Executive Producer during the pilot's first few minutes...why give him that credit if he's not going to stick?
From what I remember it's been already mentioned that Kevin was only doing the Pilot and wasn't going to be involved in the show.
Originally posted by Charles: Why is everyone so sure Kevin Smith won't be sticking with Reaper? They listed him as an Executive Producer during the pilot's first few minutes...why give him that credit if he's not going to stick?
It only means he executive produced the Pilot. You see that on most shows - look at David Nutter. He directs a LOT of pilots, and is almost always an EP for them.
Originally posted by Charles: Why is everyone so sure Kevin Smith won't be sticking with Reaper? They listed him as an Executive Producer during the pilot's first few minutes...why give him that credit if he's not going to stick?
It only means he executive produced the Pilot. You see that on most shows - look at David Nutter. He directs a LOT of pilots, and is almost always an EP for them.
That is true, but Nutter really does not stick around long after the shows are picked up for the new season he has worked on. Look at SN. He directed the pilot, was one of the EP's, directed the second episode, also EP, but he left the show. And in came Kim Manners.
That's what's funny about him getting all "strawman" analytical with me. I'm arguing it from Reaper's point of view. The show has aired one episode. It was a cute show, yes, not bad in my opinion. I laughed. Potential for growth? I don't know yet. Kevin Smith won't be directing the remaining episodes. Could be great, could be boring. 
