MyNetworkTV attracted 2.2 million viewers for 'The 2008 World Magic Awards'. Still awaiting a confirmation of A18-49, but MyNetworkTV finished the November Sweep with a 1,688,000 viewer average (up +61% over 2007) vs. The CW's 2,025,000 viewer average (down -26% from 2007).
That is the closest MyNetworkTV has come to The CW (the merged WB-UPN network had a margin of only 337,000 viewers over the upstart MyTV) in nine Sweep periods since the network was started up from scratch just over two years ago. Congratulations to Mr. Meidel for his extraordinary network turnaround story that is still developing.