-Yesterday’s Winners: Super Bowl XLIV (CBS), Super Bowl XLIV Post Game (CBS), Undercover Boss (CBS)
-Yesterday’s Losers (excluding repeats): ‘Til Death (Fox)
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-Ratings Breakdown: It was all about the Indianapolis Colts vs. the New Orleans Saints last night, with Super Bowl XLIV at a mammoth (and estimated) 96.38 million viewers and a 34.9 rating/68 share among adults 18-49 from 6:30-9:45 p.m. Note: this does not include the 6:30 p.m. half-hour. The half-hour breakdown is as follows:
Super Bowl XLIV (CBS) 7:00 p.m. – Viewers: 97.20 million; A18-49: 34.6/71 7:30 p.m. – Viewers: 97.85 million; A18-49: 35.3/70 8:00 p.m. – Viewers: 95.21 million; A18-49: 34.5/67 8:30 p.m. – Viewers: 97.31 million; A18-49: 35.4/68 9:00 p.m. – Viewers: 95.03 million; A18-49: 34.9/67 9:30 p.m. – Viewers: 85.40 million; A18-49: 32.1/63 (includes the first 15-minutes of the post game)
As a reminder, results for any live sporting event are always approximate.
Compared to the fast affiliate results for Arizona vs. Pittsburgh in Super Bowl XLIII on NBC (Viewers: 89.15 million; A18-49: 33.5/65 on Feb. 1, 2009), this was an increase of an estimated 7.23 million viewers and four percent among adults 18-49. When the final national ratings are released, expect over 100 million viewers for the Saints victory.
Leading out of Super Bowl XLIV was the post game at 44.87 million viewers and an 18.1/41 in the demo in the 10 p.m. half-hour (specific results from 9:45-10 p.m. were not available). In series premiere/preview news, non-scripted Undercover Boss was amply sampled with 31.35 million viewers and a 13.1/33 among adults 18-49 in the 10:30 p.m. half-hour (specific results from 10:15-10:30 p.m. and 11-11:15 p.m. were not available). Undercover Boss airs in its regularly scheduled time period, Sunday at 8 p.m. out of The Amazing Race, effective this week.
It was slim pickings elsewhere, of course. ABC filled the evening with the following rotation of non-originals:
ABC/Sunday 7:00 p.m. – America’s Funniest Home Videos (R) – Viewers: 3.98 million (#2), A18-49: 0.9/ 2 (#2) 8:00 p.m. – Modern Family (R) – Viewers: 2.81 million (#3), A18-49: 0.8/ 2 (#3) 8:30 p.m. – The Middle (R) – Viewers: 2.27 million (#2), A18-49: 0.6/ 1 (#3) 9:00 p.m. – Modern Family (R) – Viewers: 2.50 million (#3), A18-49: 0.8/ 2 (#3) 9:30 p.m. – Cougar Town (R) – Viewers: 2.58 million (#3), A18-49: 0.9/ 2 (#3) 10:00 p.m. – Modern Family (R) – Viewers: 3.88 million (#2), A18-49: 1.3/ 3 (#2) 10:30 p.m. – Modern Family (R) – Viewers: 3.57 million (#2), A18-49: 1.2/ 3 (#2)
Fox aired two more burn-off episodes of sitcom ‘Til Death from 7-8 p.m. (Viewers: #3, avg. 1.71 million; A18-49: #2, avg. 0.9/ 2), followed by repeats of The Simpsons (Viewers: #2, 2.93 million; A18-49: #2, 1.3/ 3), The Cleveland Show (Viewers: #2, 2.45 million; A18-49: #2, 1.1/ 2), Family Guy (Viewers: #2, 3.07 million; A18-49: #2, 1.3/ 3) and American Dad (Viewers: #2, 3.07 million; A18-49: #2, 1.4/ 3). You know a show is a burn-off when original telecasts are scheduled opposite The Super Bowl!
Last were two repeat episodes of NBC’s The Biggest Loser at an average 1.70 million viewers and a 0.5/ 1 in the demo from 7-11 p.m.
"Lost’s Daniel Dae Kim has been cast in a lead role of CBS’ Hawaii Five-O remake, according to The Hollywood Reporter. He will play Detective Chin Ho Kelly alongside another actor who remains to be cast as Detective Steve McGarrett."
This is great news. But I'm more interested in who will play 'Dano'. Eric Close comes to my mind. I have heard that Alex O'Louglin is in the running for McGarrett. I'm not sure about that casting. I think someone a little more 'seasoned' would be better.
I am not overly optimistic about any renake, but this is good casting.
quote:
Originally posted by saraday: "Lost’s Daniel Dae Kim has been cast in a lead role of CBS’ Hawaii Five-O remake, according to The Hollywood Reporter. He will play Detective Chin Ho Kelly alongside another actor who remains to be cast as Detective Steve McGarrett."
This is great news. But I'm more interested in who will play 'Dano'. Eric Close comes to my mind. I have heard that Alex O'Louglin is in the running for McGarrett. I'm not sure about that casting. I think someone a little more 'seasoned' would be better.
Super Bowl dethrones 'M*A*S*H,' sets all-time record!
quote:
UPDATED: Super Bowl XLIV is one for the record books.
Sunday's big game set a new all-time U.S. ratings high, overthrowing the 27-year-old record held by final episode of "M*A*S*H."
According to CBS, the New Orleans Saints vs. Indianapolis Colts showdown drew 106.5 million viewers, smashing Super Bowl records and barely edging out 1983's "M*A*S*H" finale, which garnered 105.97 million viewers.
Viewership is up 8% from 2009's Pittsburgh Steelers vs. Arizona Cardinals nail-biter, which was seen by a record 98.7 million viewers.
Super Bowl XLIV is the first sports program to ever domestically crack 100 million viewers.
CBS' telecast of reality show "Undecover Boss" (THR review here) drew 38.6 million viewers -- the biggest post-Bowl entertainment audience since CBS aired the second season premiere of "Survivor" after the Bowl in 2001. Updates to come...
I was surprised at those numbers for "Undercover Boss", especially since they appear to have beat the season opener of "Survivor: All-Stars" and an episode of "Criminal Minds" that CBS aired in the post-Super Bowl spot the last two times the network aired the event.
The real test, of course, is going to come next week. No one expects another 40 million viewers to tune in, but will it do well enough to draw in more viewers than its fellow CBS series or its competition. Regardless, my own opinion is that "Boss" has a limited premise that could quickly tire out.
Courtesy of TVByTheNumbers.com, here is a list of the Post-Super Bowl series and their viewers for the past ten years
2010 - Undercover Boss (38.6 million) 2009 - The Office (22.91 million) 2008 - House (29.05 million) 2007 - Criminal Minds (26.31 million) 2006 - Grey's Anatomy (37.88 million) 2005 - The Simpsons/American Dad (23.07 million) 2004 - Survivor: All-Stars (33.54 million) 2003 - Alias (17.36 million) <--ouch! 2002 - Malcolm in the Middle (21.45 million) 2001 - Survivor: Australian Outback (45.37 million) 2000 - The Practice (23.85 million)
Also, for those who may want to know the individual viewers (and not the average) for the two new episodes of Fox's "til Death" and NBC's repeat "Biggest Loser: Couples", here are the numbers, also courtesy of TVByTheNumbers.com:
'til Death (7:00) - 1.58 million (0.5/1) 'til Death (7:30) - 1.84 million (0.6/1) Biggest Loser (R; 7:00) - 1.38 million (0.4/1) Biggest Loser (R; 9:00) - 2.02 million (0.6/2)
Originally posted by lopez: Super Bowl dethrones 'M*A*S*H,' sets all-time record!
quote:
UPDATED: Super Bowl XLIV is one for the record books.
Sunday's big game set a new all-time U.S. ratings high, overthrowing the 27-year-old record held by final episode of "M*A*S*H."
According to CBS, the New Orleans Saints vs. Indianapolis Colts showdown drew 106.5 million viewers, smashing Super Bowl records and barely edging out 1983's "M*A*S*H" finale, which garnered 105.97 million viewers.
Viewership is up 8% from 2009's Pittsburgh Steelers vs. Arizona Cardinals nail-biter, which was seen by a record 98.7 million viewers.
Super Bowl XLIV is the first sports program to ever domestically crack 100 million viewers.
CBS' telecast of reality show "Undecover Boss" (THR review here) drew 38.6 million viewers -- the biggest post-Bowl entertainment audience since CBS aired the second season premiere of "Survivor" after the Bowl in 2001. Updates to come...
Well, it was a perfect storm, a perfect snow storm, that is. Not to take away from the game because it has become such a commercial event, but many people in the east were probably snowed in and looking for something to watch. Variables that are difficult to quantitate. What is the consensus on the half-time show with The Who?
Originally posted by metal: I'll never understand why the Super Bowl attracts so many viewers.
Personally, I think it's because its only one game. With basketball, baseball, and hockey, its all multiple games. With football, one game raises the stakes a lot and generates more interest.
I'm not sure why so many people do watch the Super Bowl but I know that for me and my sister, the Super Bowl is the one football game we watch each year.
Originally posted by Jay: Courtesy of TVByTheNumbers.com, here is a list of the Post-Super Bowl series and their viewers for the past ten years
2010 - Undercover Boss (38.6 million) 2009 - The Office (22.91 million) 2008 - House (29.05 million) 2007 - Criminal Minds (26.31 million) 2006 - Grey's Anatomy (37.88 million) 2005 - The Simpsons/American Dad (23.07 million) 2004 - Survivor: All-Stars (33.54 million) 2003 - Alias (17.36 million) <--ouch! 2002 - Malcolm in the Middle (21.45 million) 2001 - Survivor: Australian Outback (45.37 million) 2000 - The Practice (23.85 million)
Also, for those who may want to know the individual viewers (and not the average) for the two new episodes of Fox's "til Death" and NBC's repeat "Biggest Loser: Couples", here are the numbers, also courtesy of TVByTheNumbers.com:
'til Death (7:00) - 1.58 million (0.5/1) 'til Death (7:30) - 1.84 million (0.6/1) Biggest Loser (R; 7:00) - 1.38 million (0.4/1) Biggest Loser (R; 9:00) - 2.02 million (0.6/2)
I am shocked at the great ratings for Undercover Boss! For now, it appears that CBS did go with the right gamble but I wonder if UB becomes a success on Sundays, how will another season work? It doesn't feel too sustainable of a series.
