Note: Any prior rating results are based on the final nationals. Since the level of DVR penetration has increased from 20 percent at this same point last year to approximately 28 percent at present, the overall results may be negatively impacted.
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-Friday’s Winners: Ghost Whisperer (CBS), The Mentalist R (CBS), Numb3rs (CBS)
-Honorable Mention: 20/20 (ABC)
-Friday’s Losers (excluding repeats): Wife Swap (ABC), Deal or No Deal (NBC), Supernanny (ABC), Everybody Hates Chris (CW), The Game (CW), Crusoe (NBC), Lipstick Jungle (NBC)
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-Ratings Breakdown: Dominant CBS continues to stand head and shoulders above the Friday competition, with its combination of Ghost Whisperer (Viewers: #1, 11.36 million; A18-49: #1, 2.7 rating/9 share), a repeat of The Mentalist (Viewers: #1, 11.62 million; A18-49: #1, 2.4/ 7) and Numb3rs (Viewers: #1, 11.23 million; A18-49: #1t, 2.5/ 8). As it stands, the network can continue to air repeats of its scripted dramas at 9 p.m. and still thrive. Amazing, isn’t it?
In the distant number two spot overall was ABC’s non-scripted line-up of Wife Swap (Viewers: #4, 4.78 million; A18-49: #2, 1.7/ 5); Supernanny (Viewers: #3, 5.06 million; A18-49: #2, 1.7/ 5), and veteran 20/20 (Viewers: #2, 8.24 million; A18-49: #1t, 2.5/ 7), which is worthy of positive mention for the double-digit growth out of Supernanny. Come on now, ABC…you can do better from 8-10 p.m. Have you ever considered contacting your corporate cousin The Disney Channel for some programming?
Next was Fox’s also non-scripted combination of Are You Smarter Than a 5th Grader? (Viewers: #2, 6.04 million; A18-49: #3, 1.3/ 4), which featured 90210 star Jennie Garth playing for charity, and Don’t Forget the Lyrics (Viewers: #2, 5.75 million; A18-49: #3, 1.6/ 5). Both hours will be taking a breather when Terminator: The Sarah Connor Chronicles and new Joss Whedon drama Dollhouse step in on Feb. 13.
NBC left little to be desired, meanwhile, with its combination of Deal or No Deal (Viewers: #3, 5.72 million; A18-49: #4, 1.2/ 4), Crusoe (Viewers: #4, 3.50 million; A18-49: #4, 0.9/ 3) and Lipstick Jungle (Viewers: #3, 3.33 million; A18-49: #3, 1.1/ 3). And the CW was virtually invisible (and last in every half hour) care of its deadly line-up of Everybody Hates Chris (Viewers: 1.77 million; A18-49: 0.7/ 2), once promising The Game (Viewers: 1.62 million; A18-49: 0.8/ 2) and a repeat of America’s Next Top Model (Viewers: 1.07 million; A18-49: 0.5/ 2), which should only be airing one time per week.
Mirroring failed reality/competition America’s Toughest Jobs, NBC will move ratings-challenged drama Crusoe from Friday at 9 p.m. to 8 p.m. Saturday effective on Dec. 6. Holiday themed specials will fill the Friday 8 p.m. hour in December, leading into the relocated Lipstick Jungle (which will air the last of its final four episodes) at 9 p.m., followed by Dateline at 10 p.m. Deal or No Deal, which is anchoring Friday at present, will be pared down to one telecast per week.
Source: Nielsen Media Research data (R = repeat)
This message has been edited. Last edited by: Marc Berman,
Wow, at 20/20. It is doing the same demos as UB and LOM. It will be interesting to see if Dateline will steal some of its ratings. As for WS and Supernanny, they are doing just fine. No need to dip into the Disney fund. We saw the disaster in the ratings that was High School Musical: Get In The Picture.
Over at FOX, DFTL and AYSTA5thG did typical numbers. Not spectacular, but decent for the production cost per episode.
DOND has been consistent in the 8 PM slot. I don't think holiday specials are going to do much better. Crusoe is still too low and I don't see it doing much better on Saturays. And LJ completely erased all momentum it built since moving to Friday. 1.1 demo is the lowest its been since moving. Viewership is still way too low. NBC just needs to cut it loose. Dateline is going to do much better in the 10 PM slot.
CW was the CW. Off the map.
CBS is doing very well. I'm amazed that a procedural repeat can do over 11 million. How is this possible? Do viewers not know its a repeat?
Originally posted by Marc Berman: Mirroring failed reality/competition America’s Toughest Jobs, NBC will move ratings-challenged drama Crusoe from Friday at 9 p.m. to 8 p.m. Saturday effective on Dec. 6.
Marc You need to change your Mediaweek headline for the article about this. At the top of this page you can see the headline reads as NBC's Crusoe Shipped Off to Friday.
I'm not sure what NBC is thinking by moving it, though. Maybe the idea is to be nice to viewers and let the short run series complete on broadcast TV rather than as an internet download? Maybe they just figured that the current ratings could not possibly get worse, even if the show is moved to Saturday?
Originally posted by Marc Berman: Mirroring failed reality/competition America’s Toughest Jobs, NBC will move ratings-challenged drama Crusoe from Friday at 9 p.m. to 8 p.m. Saturday effective on Dec. 6.
Marc You need to change your Mediaweek headline for the article about this. At the top of this page you can see the headline reads as NBC's Crusoe Shipped Off to Friday.
I'm not sure what NBC is thinking by moving it, though. Maybe the idea is to be nice to viewers and let the short run series complete on broadcast TV rather than as an internet download? Maybe they just figured that the current ratings could not possibly get worse, even if the show is moved to Saturday?
Every post I read from you sounds like you are bitching about something or someone, couldn't you be just a bit softer in words?
Originally posted by WlcmLAPD: No need to dip into the Disney fund. We saw the disaster in the ratings that was High School Musical: Get In The Picture.
HSM: Get In The Picture was a reality show, so I don't think it's really an indication of how a new scripted show from Disney might do. Reality shows are always hit-or-miss. (The ones expected to tank become hits, the ones expected to be hits fizzle out.)
I agree that reality shows tend to be hit or miss. However, it was a take on the most successful Disney franchise and had a built in fanbase. If viewers weren't interested in that, I don't see why they would be interested in any of Disney's other offerings. A new Disney concept could also be hit or miss. It also would have a hard time getting the Disney audience to stop watching the shows they regularly watch on Friday on the Disney Channel.
quote:
Originally posted by channelserf:
HSM: Get In The Picture was a reality show, so I don't think it's really an indication of how a new scripted show from Disney might do. Reality shows are always hit-or-miss. (The ones expected to tank become hits, the ones expected to be hits fizzle out.)
I've never really watched Ghost whisperer until these past two episodes when Hewitt's husband David Conrad dies. I must say that last night's episode was very good and really shows Jennifer Love Hewitt's acting chops. It's also just a great and moving story.
im going to reapeat something that ive said before. they should move 11th hour to 9:00 FRIDAYS! i think that would work out! am i the only one that thinks so?
Originally posted by Marc Berman: Mirroring failed reality/competition America’s Toughest Jobs, NBC will move ratings-challenged drama Crusoe from Friday at 9 p.m. to 8 p.m. Saturday effective on Dec. 6.
Marc You need to change your Mediaweek headline for the article about this. At the top of this page you can see the headline reads as NBC's Crusoe Shipped Off to Friday.
I'm not sure what NBC is thinking by moving it, though. Maybe the idea is to be nice to viewers and let the short run series complete on broadcast TV rather than as an internet download? Maybe they just figured that the current ratings could not possibly get worse, even if the show is moved to Saturday?
Every post I read from you sounds like you are bitching about something or someone, couldn't you be just a bit softer in words?
Marc, I noticed you made an error...
I cannot help whatever you read that wasn't written. I gave Marc a heads up. There was no 'harshness'.
Originally posted by Eddie: im going to reapeat something that ive said before. they should move 11th hour to 9:00 FRIDAYS! i think that would work out! am i the only one that thinks so?
If 10million+ CBS viewers are willing to watch reruns in that Friday timeslot, why should CBS put original programming there?
Originally posted by WlcmLAPD: I agree that reality shows tend to be hit or miss. However, it was a take on the most successful Disney franchise and had a built in fanbase. If viewers weren't interested in that, I don't see why they would be interested in any of Disney's other offerings. A new Disney concept could also be hit or miss. It also would have a hard time getting the Disney audience to stop watching the shows they regularly watch on Friday on the Disney Channel.
From the comments I read from some pretty big HSM fans, they didn't care about watching a bunch of "unknowns" on a show tied to HSM. If they're going to watch an HSM show, they want it to be about the HSM stars, not some random people they've never seen before and didn't care about.
So instead of the tie to HSM helping Get In the Picture, it seemed to have the opposite effect.
It will be interesting to see if Dateline will steal some of its ratings. As for WS and Supernanny, they are doing just fine. No need to dip into the Disney fund. We saw the disaster in the ratings that was High School Musical: Get In The Picture.
