Prime-Time Ratings:
Monday 2/20/07
The following results are based on the fast national ratings (Live Plus Same Day data)
-Total Viewers:
CBS: 14.43 million, NBC: 12.67, Fox: 11.26, ABC: 7.84, CW: 2.51
-Adults 18-49:
CBS: 4.8 rating/12 share, NBC: 4.5/11, Fox: 4.4/11, ABC: 3.3/ 8, CW: 1.1/ 3
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-Yesterday’s Winners:
Deal or No Deal (NBC), Two and a Half Men (CBS), The Rules of Engagement (CBS), Heroes (NBC), 24 (Fox), CSI: Miami (CBS)
-Honorable Mention:
Prison Break (Fox)
-Yesterday’s Losers:
Everybody Hates Chris (CW), All of Us (CW), Girlfriends (CW), The Game (CW), Studio 60 on the Sunset Strip (NBC), What About Brian (ABC)
-Ratings Breakdown:
CBS opened the week on a winning note, beating No. 2 NBC by 1.76 million viewers and seven percent among adults 18-49. Fox finished a competitive third, followed by ABC and lowly the CW.
NBC’s Deal or No Deal won the 8 p.m. hour, of course, with a commanding 17.59 million viewers and a 4.8 rating/12 share among adults 18-49. Second in the time period was Fox’s Prison Break, with a healthy 9.55 million viewers and a 3.9/10 in the demo. Although the CBS comedies -- How I Met Your Mother (Viewers: #3, 9.12 million; A18-49: #3t, 3.5/ 9) and The Class (Viewers: #4, 8.80 million; A18-49: #4, 3.3/ 8) -- delivered more viewers than ABC’s competing Wife Swap, the two networks were tied for third among adults 18-49. Wife Swap averaged 8.68 million viewers (#4) and a 3.5/ 5 in the demo.
Last from 8-9 p.m. were the CW’s declining Everybody Hates Chris (Viewers: 2.99 million; A18-49: 1.3/ 3) and All of Us (Viewers: 2.54 million; A18-49: 1.1/ 3).
For anyone wondering when CBS’ The New Adventures of Old Christine is returning to CBS, mark your calendars for two back-to-back episodes in the 8 p.m. hour on March 12. One week later it moves into its regularly scheduled 8:30 p.m. time period out of How I Met Your Mother.
It was business as usual at 9 p.m., meanwhile, with three networks – CBS, NBC and Fox – each having something to boast about. Take a look:
Two and a Half Men (CBS) – 9 p.m.
Viewers: 16.58 million (#1), A18-49: 5.3/12 (#2)
The Rules of Engagement (CBS) – 9:30 p.m.
Viewers: 13.94 million (#2), A18-49: 4.9/11 (#3)
Heroes (NBC)
Viewers: 14.02 million (#2), A18-49: 6.0/14 (#1)
24 (Fox)
Viewers: 12.96 million (#3), A18-49: 5.0/11 (#3)
Comparatively, week three of CBS’ The Rules of Engagement remained a compatible player, with retention out of Two and a Half Men of a solid 84 percent in total viewers and 92 percent among ad
Also in the 9 p.m. hour were ABC’s young adult-driven Supernanny (Viewers: #4, 8.89 million; A18-49: #4, 3.5/ 8), which is the perfect fit out of Wife Swap, and the CW’s Girlfriends (Viewers: 2.24 million; A18-49: 1.0/ 2) and spin-off The Game (Viewers: 2.29 million; A18-49: 1.0/ 2). One year earlier, UPN’s combination of Girlfriends (Viewers: 3.54 million; A18-49: 1.6/ 4) and Half & Half (Viewers: 3.24 million; A18-49: 1.5/ 3) rated considerably better (and that was opposite The Winter Olympics on NBC). While the CW is likely to keep the Monday comedy rotation intact next season, it needs at least two new comedies to juice up the evening.
At 10 p.m., CBS’ veteran CSI: Miami (Viewers: 19.08 million; A18-49: 5.9/15) beat NBC’s hiatus-bound Studio 60 on the Sunset Strip (Viewers: 6.40 million; A18-49: 2.6/ 7) and What About Brian (Viewers: 5.64 million; A18-49: 2.7/ 7) combined by a hefty 7.04 million viewers and 11 percent among adults 18-49. Look for the debut of NBC mob drama The Black Donnellys in the hour next Monday.
Source: Nielsen Media Research data