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Picture of Marc Berman
Posted
Prime-Time Ratings:
Monday 1/21/08

The following results are based on the fast affiliate ratings (Live Plus Same Day data)

-Total Viewers:
NBC: 11.43 million, CBS: 9.28, Fox: 8.23, ABC: 7.35, CW: 1.69

-Adults 18-49:
NBC: 4.0 rating/10 share, Fox: 3.3/ 8, CBS: 3.1/ 8, ABC: 2.2/ 5, CW: 0.7/ 2

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Note: Any prior rating results are based on the final nationals. Also, since the level of DVR penetration has increased from 9 percent in early 2006-07 to approximately 20 percent at present, the overall results may be negatively impacted.

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-Yesterday’s Winners:
American Gladiators (NBC), Deal or No Deal (NBC), Two and a Half Men R (CBS), CSI: Miami R (CBS)

-Honorable Mention:
Dance War: Bruno vs. Carrie Ann (ABC), Terminator: The Sarah Connor Chronicles (Fox),

-Yesterday’s Losers (Excluding Repeats):
Notes From the Underbelly (ABC), October Road (ABC)

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-Ratings Breakdown:
NBC led this third Monday of January, beating the No. 2 network (CBS in total viewers, Fox among adults 18-49) by an average 2.15 million viewers and 21 percent among adults 18-49. ABC, which has collapsed on the second half of the evening, was fourth overall, followed by the CW. With the writers strike still in full bloom, CBS and the CW aired all repeats.

NBC’s American Gladiators opened the evening on a winning note, with a healthy 10.08 million viewers and a 4.3 rating/11 share from 8-9 p.m. That led into Deal or No Deal (Viewers: #1, 14.13 million; A18-49: #1, 4.4/10 at 9 p.m.), which cannot seem to find a million dollar winner no matter how hard it tries to stack the odds, followed by Medium (Viewers: #2, 10.07 million; A18-49: #1, 3.4/ 9 at 10 p.m.), which benefited opposite a repeat of CBS’ CSI: Miami (Viewers: #1, 10.38 million; A18-49: #2, 3.1/ 8). Retention for Medium out of the second half of Deal or No Deal (Viewers: #1, 15.48 million; A18-49: #1, 4.7/11) of a disappointing 65 percent in viewers and 72 percent among adults 18-49 keeps it off the listing of winners.

ABC’s 90-minute Dance War: Bruno vs. Carrie Ann has kept the time period for Dancing With the Stars relatively warm, with 9.86 million viewers and a 2.6/ 6 in the demo from 8-9:30 p.m. Here is the half-hour breakdown:

Dance War: Bruno vs. Carrie Ann
8:00 p.m. – Viewers: 9.91 million (#1), A18-49: 2.5/ 6 (#3t)
8:30 p.m. – Viewers: 10.18 million (#2), A18-49: 2.6/ 6 (#4)
9:00 p.m. – Viewers: 9.41 million (#3), A18-49: 2.6/ 6 (#4)

While I personally did not expect Dance War to garner the same attention as parent series Dancing With the Stars, did anyone expect it to be so dull? Next on ABC was dying sitcom Notes From the Underbelly (Viewers:#4, 4.68 million; A18-49: #4, 1.6/ 4 at 9:30 p.m.), followed by the equally struggling October Road, with a last-place 4.95 million viewers and a 1.9/ 5 among adults 18-49 at 10 p.m.

CBS aired repeats of sitcoms How I Met Your Mother (Viewers: #4, 7.13 million; A18-49: #3t, 2.5/ 6), The Big Bang Theory (Viewers: #4, 7.75 million; A18-49: #3, 2.9/ 7), Two and a Half Men (Viewers: #2, 11.53 million; A18-49: #1t, 4.0/ 9) and Rules of Engagement (Viewers: #3, 8.50 million; A18-49: #3, 3.1/ 7) from 8-10 p.m., followed by the aforementioned CSI: Miami encore (Viewers: #1, 10.38 million; A18-49: #2, 3.1/ 8) Fans of The New Adventures of Old Christine, take note: Julia Louis-Dreyfus and company will be back on Monday, Feb. 4 at 9:30 p.m. ET.

Over at Fox, the second Monday telecast (and third episode overall) of Terminator: The Sarah Connor Chronicles scored a respectable 8.65 million viewers (#3) and a 3.6/ 8 among adults 18-49 (#2t) from 9-10 p.m. Comparably, that built from lead-in Prison Break (Viewers: #3, 7.81 million; A18-49: #2, 3.1/ 8 at 8 p.m.) by 840,000 viewers and 16 percent among adults 18-49. While Sarah Connor is not as strong as former occupant 24, it is still worth positively noting at this point.

Capping off the evening were repeats of the CW’s Everybody Hates Chris (Viewers: 2.32 million, A18-49: 0.9/ 2), Aliens in America (Viewers: 1.40 million, A18-49: 0.5/ 1), Girlfriends (Viewers: 1.37 million, A18-49: 0.6/ 1) and The Game (Viewers: 1.66 million, A18-49: 0.7/ 2), which ranked last in every half hour.

Source: Nielsen Media Research data


 
Posts: 11410 | Registered: 18 September 2006Reply With QuoteReport This Post
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quote:
Over at Fox, the second Monday telecast (and third episode overall) of Terminator: The Sarah Connor Chronicles scored a respectable 8.65 million viewers (#3) and a 3.6/ 8 among adults 18-49 (#2t) from 9-10 p.m. Comparably, that built from lead-in Prison Break (Viewers: #3, 7.81 million; A18-49: #2, 3.1/ 8 at 8 p.m.) by 840,000 viewers and 16 percent among adults 18-49. While Sarah Connor is not as strong as former occupant 24, it is still worth positively noting at this point.


At this point, yes--but not for much longer--to lose so much ground in its third airing, against such weakass competition--oh well, I'm sure someone will now say they're certain that if the ratings hold at this level, FOX will be very very happy.

Roll Eyes
 
Posts: 7999 | Registered: 18 October 2006Reply With QuoteReport This Post
Picture of xwiseguyx
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SCC does seem to be following in the footsteps of Bionic Woman ratings wise. Next week is a rerun so I'll really be curious to see what happens in 2 weeks.


====================

Check Out Mark's Media Spotlight - Sons Of Tuscon - A First Look!
 
Posts: 7093 | Location: Chicago, IL | Registered: 20 September 2006Reply With QuoteReport This Post
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Marc could you post the half hour breakdowns for American Gladiators and Medium?
 
Posts: 9 | Registered: 06 November 2007Reply With QuoteReport This Post
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SCC is bleeding at BW's rate. Two more episodes and it will fall behind PB which is amazingly consistent.
 
Posts: 4620 | Registered: 11 November 2006Reply With QuoteReport This Post
Picture of John Sheets
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I'd like to have seen MEDIUM's numbers following a new episode of HEROES. At least NBC moved it back to Monday. Now we'll just have to wait for the writers strike to end, and hopefully we will see what this duo is capable of. I'm gambling the retention numbers would be better if MEDIUM followed HEROES.
 
Posts: 47 | Location: Michigan | Registered: 25 September 2006Reply With QuoteReport This Post
Picture of TV-aholic
Posted Hide Post
quote:
Originally posted by xwiseguyx:
SCC does seem to be following in the footsteps of Bionic Woman ratings wise. Next week is a rerun so I'll really be curious to see what happens in 2 weeks.
True, but not as quickly as BW.

With only the 8 episodes to air, FOX should keep it for next fall and do some minor retooling for the Fall Relaunch (.ie. get rid of the female Terminator)


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Posts: 21913 | Location: tvaholics.blogspot.com | Registered: 20 September 2006Reply With QuoteReport This Post
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These MEDIUM ratings are just about what the show was doing at the end of its 2nd season.

Nothing spectacular, but viable ratings for NBC, and for a show that's been tossing in the waters for about a year and a half.
 
Posts: 2829 | Location: Western Pennsylvania | Registered: 13 December 2006Reply With QuoteReport This Post
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I like SCC, but I thought last nights episode was too slow compared to the pilot. I noticed that it was a plot and character development episode, which I think was needed. However, the movement throughtout it was too slow. I hope in two weeks, it picks up steam, even if it is going to be another developmental episode.

Peace!!
 
Posts: 1049 | Registered: 10 November 2006Reply With QuoteReport This Post
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I don't know if DEAL or NO DEAL and TWO AND A HALF MEN should be considered weak competition for TERMINATOR. Those are two formidable shows regardless of their quality.

The problem is the same that faced serial dramas last year....most viewers just don't seem to want to invest themselves in continuing stories. What the says about the average viewer...
 
Posts: 991 | Registered: 01 November 2006Reply With QuoteReport This Post
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quote:
Originally posted by TV-aholic:
quote:
Originally posted by xwiseguyx:
SCC does seem to be following in the footsteps of Bionic Woman ratings wise. Next week is a rerun so I'll really be curious to see what happens in 2 weeks.
True, but not as quickly as BW.

With only the 8 episodes to air, FOX should keep it for next fall and do some minor retooling for the Fall Relaunch (.ie. get rid of the female Terminator)


I'd be willing to bet CAMERON is the most popular character on the show.
 
Posts: 991 | Registered: 01 November 2006Reply With QuoteReport This Post
Picture of TV-aholic
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quote:
Originally posted by wenart25:
I like SCC, but I thought last nights episode was too slow compared to the pilot. I noticed that it was a plot and character development episode, which I think was needed. However, the movement throughtout it was too slow. I hope in two weeks, it picks up steam, even if it is going to be another developmental episode.

Peace!!
I agree. This is a franchise that is based in the action first. I did enjoy last night episode, it could have used a scene or tow with a little more action.

Get rid of the FBI agent story line and sill it with more of the main storyline action.


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Posts: 21913 | Location: tvaholics.blogspot.com | Registered: 20 September 2006Reply With QuoteReport This Post
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Yes, I can't wait for the Old Christine season-premiere, I hope it has at least 12 million. And Marc, can you please breakdown October Road, Thanks!
 
Posts: 39 | Registered: 23 November 2007Reply With QuoteReport This Post
Picture of TV-aholic
Posted Hide Post
quote:
Originally posted by A.C.:
quote:
Originally posted by TV-aholic:
quote:
Originally posted by xwiseguyx:
SCC does seem to be following in the footsteps of Bionic Woman ratings wise. Next week is a rerun so I'll really be curious to see what happens in 2 weeks.
True, but not as quickly as BW.

With only the 8 episodes to air, FOX should keep it for next fall and do some minor retooling for the Fall Relaunch (.ie. get rid of the female Terminator)


I'd be willing to bet CAMERON is the most popular character on the show.
If she is "popular" is because shes young and atractive. Not that the character is anything great.


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Posts: 21913 | Location: tvaholics.blogspot.com | Registered: 20 September 2006Reply With QuoteReport This Post
Picture of TV-aholic
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quote:
Originally posted by Joey:
Yes, I can't wait for the Old Christine season-premiere, I hope it has at least 12 million. And Marc, can you please breakdown October Road, Thanks!
Yea... its going to GROW out of 2.5 Men, when it had trouble growing out of HIMYM.

I expect Old Christine to get numbers similar to what Rules... is getting now. about 8.5-9 million viewers.


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Posts: 21913 | Location: tvaholics.blogspot.com | Registered: 20 September 2006Reply With QuoteReport This Post
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