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quote: Originally posted by TravisYanan: CW Now - 0.794 million viewers - 0.6/1 HH - 0.3/1 A18-49 - 0.3/1 A18-34
Online Nation - 0.702 million viewers - 0.5/1 HH - 0.3/1 A18-49 - 0.3/1 A18-34
Life is Wild (series premiere) - 1.654 million viewers - 1.2/2 HH - 0.4/1 A18-49 - 0.3/1 A18-34
Travis, do you have any demos for Life is Wild that shed light on where the 'extra' viewers are coming from? It had twice the viewers of the lead-ins, but almost the same in the big demos. Are the rest of the viewers really old or really young? It looks like the HH number being so much higher hints that the rest of the viewers are really old. Does that make Life is Wild CW's oldest skewing show?
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quote: Originally posted by DVR_user: As a Brothers and Sisters fan, I am happy with those numbers. I admit, I DVR Desperate Housewives or sit through DH to watch Brothers and Sisters.
The CW really, sounds odd, but needs to come off less desperate when trying to attractive younger viewers. They can smell it, know it is lame and ignore it. No matter how good the shows are, they are ignoring the network. Last year, they never attracted a collective audience. More piecemeal, much like their shows.
On a separate note, I remember reading that The WB went to the Big Four before UPN offered to combine. Does anyone which network(s) rebuffed? If I was NBC, I may have taken up that offer considering their programming last year.
I believe it was ABC.
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