Prime-Time Ratings:
Monday 9/24/07

The following results are based on the fast affiliate ratings (Live Plus Same Day data)

-Total Viewers:
ABC: 15.38 million, CBS: 12.17, NBC: 10.96, Fox: 6.72, CW: 1.74

-Adults 18-49:
ABC: 4.7 rating/12 share, NBC: 4.6/11, CBS: 4.2/10, Fox: 2.7/ 7, CW: 0.7/ 2

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-Yesterday’s Winners:
Dancing With the Stars (ABC), Heroes (NBC), Two and a Half Men (CBS), CSI: Miami (CBS)

-Honorable Mention:
Rules of Engagement (CBS)

-Noticeable Growth from Lead-in:
The Big Bang Theory (CBS)

-Disappointing:
Chuck (NBC), Journeyman (NBC)

-Yesterday’s Losers (excluding repeats)
How I Met Your Mother (CBS), The Bachelor (ABC), K-Ville (Fox)

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Note: Any prior rating results are based on the final nationals. Also, since the level of DVR penetration has increased from 8.54 percent during premiere week in 2006 to 19.43 million percent at present, the overall results may be negatively impacted.

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-Ratings Breakdown:
On your mark, get set...go. It’s the official start of the 2007-08 season! Led by Dancing With the Stars, ABC opened the season on a winning note, beating No. 2 CBS by 3.21 million viewers. But the race among adults 18-49 was much tighter, with ABC’s advantage over No. 2 NBC just one-tenth of a rating point (or two percent) in the demo. Fox finished a distant fourth overall for the evening, followed by a night of repeats on the CW.

Blockbuster Dancing With the Stars stood head and shoulders above the rest, with the season-premiere at 21.19 million viewers and a 5.8 rating/20 share among adults 18-49 from 8-9:30 p.m. Comparably, that more than doubled year-ago opening Monday levels for occupant Wife Swap. As for last night’s weak link, that’s easy: Josie Maran.

Dancing With the Stars led into the 90-minute season-premiere of The Bachelor, with a modest 9.57 million viewers and a 3.5/ 9 among adults 18-49 from 9:30-11 p.m. Comparably, that put retention for The Bachelor out of the last half-hour of Dancing With the Stars (Viewers: 21.30 million; A18-49: 5.9/14) of just 45 percent in total viewers and 59 percent in the demo. Sorry, but that is just not good enough. As a reminder, sitcom Samantha Who? debuts out of Dancing With the Stars at 9:30 p.m. on Oct. 15.

Over at CBS, the third-season premiere of How I Met Your Mother took a tumble, with a third-place finish in both total viewers (8.27 million) and adults 18-49 (3.2/ 9) at 8 p.m. Former failed time period occupant The Class kicked-off the 2006-07 season (on Sept. 18, 2006) with a heftier 10.48 million viewers and a 3.6/10 among adults 18-49 (leading into the second season-premiere of How I Met Your Mother at 10.48 million viewers and a 3.8/10 in the demo). Remember, year-ago comparisons are based on the final nationals. How I Met Your Mother led into the debut of sitcom The Big Bang Theory (Viewers: #3, 9.57 million; A18-49: #3, 3.7/ 9), which managed to build out of How I Met Your Mother by 1.30 million viewers and 16 percent in the demo. That’s a positive.

Next on CBS was the season-premiere of Two and a Half Men with 13.44 million viewers (#3) and an also third-place 4.7/11 among adults 18-49 at 9 p.m. (down by 1.65 million viewers and six percent in the demo on season opening Monday in 2006), followed by the season-premieres of Rules of Engagement (Viewers: #2, 12.08 million; A18-49: #3, 4.4/10) and CSI: Miami (Viewers: #1, 14.84 million; A18-49: #1, 4.6/12) from 9:30-11 p.m. Worth positively noting for Rules of Engagement was retention out of Two and a Half Men of 90 percent in total viewers and 94 percent among adults 18-49. Dominant CSI: Miami, meanwhile, dipped by a minor levels from opening levels last season (Viewers: 17.62 million; A18-49: 5.8/15 on Sept. 18, 2006).

NBC dramedy Chuck got some sampling in the 8 p.m. hour, with a second-place finish in both total viewers (9.28 million) and adults 18-49 (3.6/ 9). But comparably that was off by double-digit percentages from the first half of a two-hour edition of former occupant Deal or No Deal one year earlier. Chuck led into the second season-premiere of Heroes at a healthy 14.12 million viewers (#2) and a first-place 6.5/15 among adults 18-49 from 9-10 p.m. Comparably, Heroes debuted on the year-ago evening with 14.09 million viewers and a 5.9/14 in the demo.

Heroes led into the premiere of drama Journeyman, with 9.48 million viewers (#2) and a 3.7/ 9 among adults 18-49 (#2) from 10-11 p.m. Comparably, former failed occupant Studio 60 on the Sunset Strip kicked-off in this hour with a much healthier 13.41 million viewers and a 5.0/13 among adults 18-49 on Sept. 18, 2006. Retention for Journeyman out of Heroes was 67 percent in total viewers and 57 percent among adults 18-49 percent. But what was more concerning for Journeyman was a loss in the second half-hour of 1.24 million viewers (10.10 to 8.86 million) and 15 percent among adults 18-49 (4.0/10 to 3.4/ 9).

Over at Fox, diluted Prison Break (Viewers: #4, 7.28 million; A18-49: #4, 3.1/ 8) was similar to it’s week-ago season-premiere, but week two of crime drama K-Ville dipped to 6.17 million viewers and a 2.3/ 5 in the demo at 9 p.m. Comparably, that was a decline of a hefty 2.76 million viewers (8.93 to 6.17 million) and 30 percent among adults 18-49 (3.3/ 8 to 2.3/ 5) from it’s week-ago debut.

The CW capped off this opening season Monday with repeats of Everybody Hates Chris (two episodes: Viewers: avg. 1.82 million; A18-49: avg. 0.7/ 2), Girlfriends (Viewers: 1.56 million; A18-49: 0.7/ 2) and The Game (Viewers: 1.77 million; A18-49: 0.7/ 2). Original episodes of the CWs Monday comedy block begin next week.

Source: Nielsen Media Research data

You can vote right now in the second week of the World Series of Underrated Series

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I can't believe people are still watching and/or taping The Bachelor (ABC). With the numerous instances of relationships not working out as a result of that show, why bother? Meanwhile, I state this and I had to hear Howard Stern this morning say he had to DVR the show last night (probably thanks to his fiance, Beth), so I guess the show still has its audience.

Chuck looks interesting but it's currently in a tough, tough timeslot. I have a feeling it'll move to a better timeslot - maybe even take Journeyman's time slot.

As for Journeyman, I have no interest in it and I doubt the show will last long. If you glance real quick, you'd think the lead actor looks like Anthony Michael Hall and the show is "Dead Zone".

Amazing that NBC has not found a suitable post-Heroes show yet the show that previously aired Mondays 10/9c 2 seasons ago, Medium, would be a perfect fit!

Therefore, NBC, I believe you hit a big Whammy in "Journeyman"!


Look out! LOOK OUT!

This message has been edited. Last edited by: Douglas,

I thought Everybody Hates Chris and Aliens in America premiered last night on the CW. Is that not right?

Peace!!

HIMYM is doomed--unless they can persuade Alyson Hannigan to go back to her rightful hair color.

Okay, maybe people are also tired of the endless tease about who the mother is.

But for me, it's the hair color. I signed up to ogle a stunning brunette and a cute redhead. I've got other stuff to do on a Monday night. HIMYM, ball's in your court. And Ms. Hannigan's hairdresser's, I suppose.

I'm glad Heroes got off with a good start!
The episode was great.!

It will be interesting next week to see if BIG BANG's growth out of MOTHER was just sampling and will declined under MOTHER's numbers.

Sorry to hear JOURNEYMAN didn't get a stronger premier but no matter how much better STUDIO's debut numbers last year in the long run this will probably prove more compatible.

K-VILLE getting pummeled was about as surprising as the sun setting in the west. Up against HEROES and DANCING how could it not.

P.S. I wonder if anyone knows what kind of number do you think CANE needs to pull tonight not to be considered a dissapointment.

K-Ville is a goner. Also even if Marc says It's not a big drop i consider that CSI Miami did rather badly last night

The JOURNEYMAN half hour drop was
fully expected as I watched it.

Not too bad for CHUCK.

And I think that may well be the
first time MIAMI dropped below 15mm.
I think even its first few eps were
above that.

I expected Heroes to do MUCH better. Looks like that show won't ever surpass the fanbase it already has.

I've said it once and I will keep on saying this, but why is abc squadering such a vital and important lead in, especially on this premiere week, to the Bachelor. They could have used last night to premiere anyone of their new shows after DWTS, instead the used the Bachelor. I would have put a special showing of Womens Murder Club which I feel is going to be the sleeper hit of the year,considering it has no competition from the other networks on that night. This would have given it a vital viewing before it premieres on Fri. the 5th. Congrats to the stellar ratings for Dancing, overall last night was a good night for all the nets. I would say that they were all winners, with the exception being a repeat-filled cw.

Good News for The Big Bang Theory. It actually beat Chuck in the demo by 3.7 to 3.6. We will see if it can keep it up. Let's hope so.

Apparently Big Bang does well in demos. As for Prison Break i sadly think it won't recover. A good thing would be at lest to keep these numbers for the rest of the season

Marc, could you post the half-hour breakdowns for Chuck and Heroes, please?

quote:

. How I Met Your Mother led into the debut of sitcom The Big Bang Theory (Viewers: #3, 9.57 million; A18-49: #3, 3.7/ 9), which managed to build out of How I Met Your Mother by 1.30 million viewers and 16 percent in the demo. That’s a positive.

Marc,

Since "Big Bang" built out of "Mother," do you think they'll eventually swap the time slots? Isn't it unusual for a comedy that starts on the half-hour to do better than the preceding comedy?

quote:

Originally posted by starbase135:
Marc, could you post the half-hour breakdowns for Chuck and Heroes, please?

I don'tt have the numbers but Chuck grew on the second half hour which is goos news for the show