Prime-Time Ratings:
Thursday 8/28/08

-Total Viewers:
CBS: 6.60 million, Fox: 5.66, ABC: 5.44, NBC: 5.00, CW: 2.17

-Adults 18-49:
Fox: 2.1 rating/6 share, CBS: 2.0/ 6, ABC and NBC: 1.7/ 5 each, CW: 0.7/ 2

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-Percent Change From the Year-Ago Evening (Wednesday, August 30, 2007):
NBC: +31, ABC: +21, Fox: -20, CBS: -34 (The CW was not available)

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Note: The fast affiliate results for Thursday will be posted at PIFeedback by 12 p.m. ET. Go to the website, click on Ratings Box (the first category), then Last Night’s Results, and Thursday, August 28, 2008.

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-Countdown to the Fall Season:
24 days

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-Ratings Breakdown:
There was little of note on this holiday pending Thursday, with CBS the most-watched network and Fox No. 1 among adults 18-49. Although Big Brother fans like myself were disappointed it was pre-empted for preseason football in New York (go Dan and Memphis!), it did air elsewhere and averaged an approximate 7.71 million viewers and a 2.6 rating/9 share among adults 18-49 at 8 p.m. Comparably, that was first in the hour. That led into a repeat of CSI at an also estimated 7.72 million viewers (#1) and a second-place 2.2/ 6 in the demo at 9 p.m. It was a low rated night, my friends!

Preseason Football on NBC was a snore, with a mere (and fourth-place) 4.37 million viewers and a 1.3/ 4 among adults 8-49 from 8-10 p.m. Keep in mind, of course, that results for any live event are always estimated. ABC aired repeats of Ugly Betty (Viewers: #2, 5.18 million; A18-49: #3, 1.6/ 5) and Grey’s Anatomy (Viewers: #3, 5.42 million; A18-49: #3, 1.8/ 5) from 8-10 p.m. Fox ran two episodes of soon-to-depart The Moment of Truth (Viewers: #2, avg. 5.66 million; A18-49: #1, avg. 2.1/ 6), which faded fast as predicted. And the CW filled the block with repeats of Smallville (Viewers: #5, 2.39 million; A18-49: #5, 0.8/ 3) and the compatible Supernatural (Viewers: #5, 1.94 million; A18-49: #5, 0.6/ 2). Why anyone would want to subject themselves to appearing on The Moment of Truth is beyond me.

Night four of the Democratic Convention fared as follows in the overnights at 10 p.m.:

NBC – Viewers: 6.27 million, A18-49: 2.3/ 7
ABC – Viewers: 5.73 million, A18-49: 1.8/ 5
CBS – Viewers: 4.46 million, A18-49: 1.3/ 4

Don’t forget: results for any live event are always approximate.

To give you something to look forward to, here is what you will be seeing on Thursday this fall. What concerns me off the bat is ABC. Will Ugly Betty stop the audience bleeding? Will Grey’s Anatomy rebound after a shortened and creatively challenged season? Does a crime drama about a detective mysteriously shipped back to the 1970s fit out of Grey’s Anatomy? I am afraid my answer could be no to all three.

While I do not believe the departure of William Petersen will negatively impact CSI (he’s left before -- no big woop!), lead-out Eleventh Hour is impossible to follow (at least in the pilot). NBC, meanwhile, may not have an easy time welcoming the very generic sounding Kath & Kim on its Emmy winning comedy block. And Fox’s Hole in the Wall sounds more like summer filler. As for the pending departure of the CW’s Smallville in midseason, I am just not convinced. Are you?

ABC
8:00 p.m. Ugly Betty
9:00 p.m. Grey’s Antomy
10:00 p.m. *Life on Mars

CBS
8:00 p.m. Survivor: Gabon
9:00 p.m. CSI
10:00 p.m. *Eleventh Hour

NBC
8:00 p.m. My Name is Earl
8:30 p.m. *Kath & Kim
9:00 p.m. The Office
9:30 p.m. 30 Rock
10:00 p.m. ER

Fox
8:00 p.m. *Hole in the Wall
9:00 p.m. Kitchen Nightmares (new day)

CW
8:00 p.m. Smallville
9:00 p.m. Supernatural

Source: Nielsen Media Research data (R = repeat), * = new

ONLY 3 MORE MEANINGLESS RATINGS DAYS LEFT!
"it all begins this Monday"

Obama helped everybody out in the ratings department. The news ratings are so split b/c they get a share of their ratings from 10 different networks like the BIG 3, PBS, and cable news powers, which explains the low ratings.

The NFL is just getting ready for their massive audiences next week as the season is finally here! YEAH! 15-20 million for that Bears-Colts game next Sunday.

Moment of Truth should probably just be canceled, but those numbers are still decent for a summer show now in days. Hole in the Wall will be another nostalgia like Wipeout and AG.

WOW! massive numbers for Big Brother. Big Brother will still be over 7 million viewers even when the football game is factored out. This season is helping out the franchise from a bad ninth season. I was so pissed at the way the game went last night. I didn't like the way how fake everything went. The loud rooting for Keesha's team. Memphis and Dan should both be gone after this past week. GO JERRY! Win this for April, Ollie, and Michelle. I really hope someone like Brian or Libra comes back and shakes up the so called happy house. I like Renny and I'm starting to feel sorry for her b/c her alliance will probably put her up on the block undeservedly.

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This message has been edited. Last edited by: TV-aholic,

Obama close to Olympic Games numbers if you add ALL the newtorks.

About Thursdays, this might be the year when this night of television will quit being so important.

ABC and CBS made big mistakes by placing Mars and EH on their thursday schedule. Especially CBS made a huge mistake. At least they should've when with the mentalist which is a straight pocedural, and a good one i might add

That would a combined estimate of 16.46 million viewers for the network DNC coverage. The combined early estimate for the final night of the 2004 DNC coverage was 15.98 million, so considering that network coverage has been level or down from 2004, that's pretty great. Should be interesting to see how the RNC does next week...

RNC might get a BIG problem: Gustav

quote:

Originally posted by Marc Berman:
(go Dan and Memphis!)

Please don't be the final two, k?

I totally agree with BlueLick.

The next HOH needs to target the alliance.

Wow to Big Brother last night - wasn't that a season high? I thought it was a great episode - it couldn't have worked out better, IMO. Ollie needed to go, and even though I liked Michelle, it was still good to see her go. Hopefully the next one to go will be Jerry, and we'll see the other 4 battle it out.

wow..Ugly Betty and Grey's Anatomy was really up las night.

I'm with Marc - Go Dan & Memphis!!!! May the best players win.

quote:

Originally posted by Marc Berman:
(go Dan and Memphis!)

Here here. I'd love to see some more Replace Nominee Roulette!

quote:

Originally posted by xwiseguyx:
I'm with Marc - Go Dan & Memphis!!!! May the best players win.

quote:

Originally posted by Marc Berman:
(go Dan and Memphis!)

As much as I can't stand Keesha's petty, mean-girl ways (and the fact that she looks like Daniele Donato's big toothless sister doesn't help), I think she's played the best social game and deserves to win for that. I don't want Memphis anywhere near the final 2. Something about him just rubs me the wrong way. Maybe the fact that he himself bragged about taking advantage of women and then yelled into an old man's face for calling him a womanizer or it could be that he's a bartender but insists on calling himself a mixologist?

Wow - UB and GA nearly DOUBLED their usual repeat demo performances...wonder why?

Nubers should start ramping up for most series as School is back in session, vactions are over and viewers are getting back into old viewing habits.

quote:

Originally posted by CanadianTVFan:
Wow - UB and GA nearly DOUBLED their usual repeat demo performances...wonder why?

quote:

Originally posted by TV-aholic:
Nubers should start ramping up for most series as School is back in session, vactions are over and viewers are getting back into old viewing habits.

I agree, it looks like summer is over.

That Big Brother number will likely drop quite a bit without New York City (even if some New Yorkers diligently avoided the spoilers and watched it when it aired later).