Supernatural has a lot more female viewers than male viewers. In fact, I can't name one male I know who likes Supernatural. Smallville-yes. Reaper-yes. The ratings have proven that Supernatural has never done as well as it did on Tuesdays when it aired behind ultra-female skewing Gilmore Girls.
So if you don't know guys who like SPN they must not exist. The ratings are liars. I actually know more guys than girls who like SPN. Online there's more females talking about it, but the demos for females and males are usually pretty much the same number.
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Should the CW get Smallville to continue, testing Supernatural on Tuesdays at 9 may be an option and giving Reaper the post-Smallville slot could result in better numbers for Supernatural and better retention for the CW from Smallville in Reaper.
Dream on if you think Reaper can hold 85-90% of Smallville's audience. It never did before, why do you think the show will come back stronger?
Continuing to be incredibly impressed by Supernatural’s numbers this season. I wonder how much longer Dawn Ostroff will push this teen drama trite down the throats of “potential CW target audiences.” Has she ever acknowledged the fact that their “male targeted” night is so successful? Especially when compared to the varying degrees of advertisement.
Supernatural has a lot more female viewers than male viewers. In fact, I can't name one male I know who likes Supernatural. Smallville-yes. Reaper-yes. The ratings have proven that Supernatural has never done as well as it did on Tuesdays when it aired behind ultra-female skewing Gilmore Girls.
So if you don't know guys who like SPN they must not exist. The ratings are liars. I actually know more guys than girls who like SPN. Online there's more females talking about it, but the demos for females and males are usually pretty much the same number.
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Should the CW get Smallville to continue, testing Supernatural on Tuesdays at 9 may be an option and giving Reaper the post-Smallville slot could result in better numbers for Supernatural and better retention for the CW from Smallville in Reaper.
Dream on if you think Reaper can hold 85-90% of Smallville's audience. It never did before, why do you think the show will come back stronger?
Jeez take it easy. I didn't say there weren't any males watching. I said there were probably more females watching. The season premiere was up big time in female viewers thanks to the strong female viewership the CW had earlier that week. The show fits with the CW brand in more ways than its fans want it to. Two hunks fighting bad guys- pretty much the stereotypical teenage girl's dream sequence. Ooo could they take off their shirts while they're at it!!? Now I'm not going to sit here and say Supernatural is a piece of crap blah blah blah. I personally don't care for watching female eye candy do battle with things. Its cool if you're into that. I was totally down for Alias thanks alone to Jennifer Garner.
As for Reaper, that show often times equaled Supernatural's 18-34 demo despite having about 1/3 to 1/2 the lead in Supernatural did last season. In the CW 18-34 driven eyes, the two shows are more equal than not. Reaper's Thursday numbers were very close to Supernatural's Thursday numbers too. The key this season was the network wanted to launch two shows and didn't want to throw Reaper or Supernatural to the dogs on Friday since they are going to try to use both as the future of Thursday night. So they held off on Reaper for midseason and chose to keep their Thursdays stable. It was probably a pretty good decision on their part.
Back by popular demand: Game #80 of the P.I. Feedback Challenge! This game (which features an incredibly well done graphic job by PIFC creator Douglas), you pick 5 shows, one from each network, that you think will do the best over a 4 week period. Play more games and make a run for the PIFC Cup, a "season" long race for who does best in the PIFC. New Games debut each Wednesday, Thursday or Friday. Deadline is each Tuesday @ 7:59am eastern.
Daily Game Each day we pick one show and you guess how many Total Viewers it will get and it's 18-49 demo rating. Accumulate Medals to see how well you can do with the other players.
Supernatural has a lot more female viewers than male viewers. In fact, I can't name one male I know who likes Supernatural. Smallville-yes. Reaper-yes. The ratings have proven that Supernatural has never done as well as it did on Tuesdays when it aired behind ultra-female skewing Gilmore Girls.
So if you don't know guys who like SPN they must not exist. The ratings are liars. I actually know more guys than girls who like SPN. Online there's more females talking about it, but the demos for females and males are usually pretty much the same number.
quote:
Should the CW get Smallville to continue, testing Supernatural on Tuesdays at 9 may be an option and giving Reaper the post-Smallville slot could result in better numbers for Supernatural and better retention for the CW from Smallville in Reaper.
Dream on if you think Reaper can hold 85-90% of Smallville's audience. It never did before, why do you think the show will come back stronger?
Jeez take it easy. I didn't say there weren't any males watching. I said there were probably more females watching. The season premiere was up big time in female viewers thanks to the strong female viewership the CW had earlier that week. The show fits with the CW brand in more ways than its fans want it to. Two hunks fighting bad guys- pretty much the stereotypical teenage girl's dream sequence. Ooo could they take off their shirts while they're at it!!? Now I'm not going to sit here and say Supernatural is a piece of crap blah blah blah. I personally don't care for watching female eye candy do battle with things. Its cool if you're into that. I was totally down for Alias thanks alone to Jennifer Garner.
As for Reaper, that show often times equaled Supernatural's 18-34 demo despite having about 1/3 to 1/2 the lead in Supernatural did last season. In the CW 18-34 driven eyes, the two shows are more equal than not. Reaper's Thursday numbers were very close to Supernatural's Thursday numbers too. The key this season was the network wanted to launch two shows and didn't want to throw Reaper or Supernatural to the dogs on Friday since they are going to try to use both as the future of Thursday night. So they held off on Reaper for midseason and chose to keep their Thursdays stable. It was probably a pretty good decision on their part.
To talk about some of your points.
Yes the female demo set records on its early season premiere. But that was not a typical performance as the show set records across the board. And out of the tracking I have done for the show since it moved to the cw its the first time I have any evidence that the female demo groups outperformed the male. HTe previous year with both hitting 1.4 both male and female, it set a record for the women (with that 1.4, not the men) Now admittedly I don't have info for the breakdown for every episode, or most for that matter), but that episode is the only one I do have that showed an larger female audience. And again this was I would assume due to two factors, the largest being the absence of Grey's Anatomy (which has one of the largest female audience of any show on tv), it also possible had the help of a solid week of programming that is primarily designed for the female audience on M-W. On that we wont be able to see if there is a pattern until we get breakdown after Grey's starts (like the decline to normal level demo results that happened on its 2nd week).
Now I wouldn't be surprised if its female demo was higher then its male when it aired after Gilmore Girls (but unfortunately I have absolutely no info for that season on any gender breakdowns, so its just a guess). As a man it felt very weird to be seeing it air after Gilmore Girls I can tell you.
As for Reaper, Reaper season's demo rating in the 18-34 was 1/100th higher then Supernaturals, but that was mainly due to its unusually large (in comparison to the rest of its performance) opening five weeks. But after its 5th week its demo (18-34 overall) fell dramatically only managing to ever climb up to a 1.1 for its high. And while Beauty & the Geek gave the show a smaller lead in in total viewers it did provide fairly strong 18-34 demo. Heck even with original Smallville as the lead in's its best 18-34 performance was a .9. Now I am not saying SN did good in that Demo (in fact it didn't and doesn't) but during that same time frame and with the same lead in (and against the same competition) it did manage to average both more viewers and higher demos both 18-34, 18-49 (not for sure about the 25-54 am just compiling that now for that season), though not be a large margin.
But what it did really suggest to me is that both shows might have a large overlap in demo compatibility (both to tend older by far over the rest of the cw lineup). I really had hoped that a Tuesday pairing for those two shows was it the works.
Originally posted by Justin: This day in history...
Thursday 10/04/07:
The CW: 8:00pm Smallville: 4.56, 1.8 9:00pm Supernatural: 3.34, 1.5
Justin where are you getting this info. The info from this site has for Fast NAtionals for Smallville to be the same, 4.56 and a 1.8 in adults 18-49. But Supernatural Fast National for 10/04/07 was 2.97 million viewers and an adult demo of 1.2. I think that you read the original post wrong. The 3.34 and 1.5 listed was for supernatural the year earlier here is the quote:
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and the third-season premiere of the CW’s Supernatural (Viewers: #5, 2.97 million; A18-49: #5, 1.2/ 3). One year-earlier, and opposite baseball on Fox, Supernatural averaged 3.34 million viewers and a 1.5/ 4 in the demo. Retention for Supernatural out of Smallville was a typical 65 percent in total viewers and 67 percent in the demo. Give the competition in the 9-10 p.m., this is definitely livable for the CW.
Now I would have loved that for last year, but Supernatural never reached those levels last year in either Fast Nationals or Finals.
Stunningly good numbers (though not record-breaking yet) for MyNetworkTV last night, which sets the stage for tonights 'WWE Friday Night Smackdown' debut on the nascent network.
And MyNetworkTV is showing exceptionally strong year-over-year growth admidst the decline of the Big 4 (The CW is showing modest year-over-year growth in demo).
With four nights of final numbers at hand for week 2, the 6-network year-over-year numbers were down dramatically...HH -11%, viewers -9%, and A18-49 -14%...Wednesday and Thursday have both experienced double-digit year-over-year declines.
After four nights, CBS maintains the lead in A18-49s, and is likely to hold on and win the week on this measure. It is also way ahead on HH and viewers.
Originally posted by metal: I completely agree with your post. (I like that you didn't just come in here and post 10 times that a show is crap without elaborating.) I personally find Reaper boring and cheap, and feel more attached to the characters in SPN, but hey, your tastes are your tastes, that's fine. I agree with the SPN/Reaper pairing, I think it would work considering they're both old and male skewing. And I really want Smallville to end, not becauswe I hate the show, but because I used to be a fan and think it's time to end it while it's still watchable, cause it's not recognizable for me anymore.
The assumption that SPN fans don't like Reaper is untrue because I know people who like both (though they like SPN better )
As for Jared Padalecki not being that good, it's a little true even though he's gotten better, but he's still a hell of a lot better than Tom Welling.
I completely agree with you that Reaper is/looks cheap, which I think is more a product of the network and studio not putting a lot of love behind it. Comparatively, I know SPN's budget was cut but I know Kripke & co. do their best to make sure that every dollar ends up on screen.
I also am not sure that Reaper will have an audience when it returns - holding it off for so long seems like a vote of "no confidence" for Ostroff & co. Which is too bad, because the show itself is, in my opinion at least, pretty darn cool.
As for the Welling slam, I think I just had higher hopes for Padalecki, since he had years of experience doing a good show (Gilmore Girls)... of course he also has the misfortune of acting against Jensen Ackles who - when they allow him to be funny, especially - is very very good. I also like Jim Beaver who I've seen on the show from time to time.
Some of the guest actors I've seen on SPN have made me cringe, but the less said about that the better ;p
Either way I don't see a reason for a Reaper/SPN rivalry... it looks to me (from the outside) that the CW, unless it folds, will give them their five years no matter what. No need to mess with a successful formula. Reaper on the other hand... much as I love it, I'll be shocked if there's a Season Three.
The cw The Game was good not great today and l hope it at least gets 2.5 mil viewers but considering there was snippets of promotion that would not be likely.
Originally posted by ray: The cw The Game was good not great today and l hope it at least gets 2.5 mil viewers but considering there was snippets of promotion that would not be likely.
l didnt watch EHC but l'm about to though.
2.5 million? Wow. I bet the shows would be lucky to get half of that. I bet EHC would get better ratings just because people might of been tuning in to expect Friday Night Smackdown.