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Picture of Marc Berman
Posted
Saturday 10/25/08

-Total Viewers:
ABC: 9.43 million, Fox: 7.29, CBS: 6.80, NBC: 4.01

-Adults 18-49:
ABC: 3.2 rating/10 share, Fox: 2.1/ 7, CBS: 1.4/ 4, NBC: 1.3/ 4

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Note: Any prior rating results are based on the final nationals. Since the level of DVR penetration has increased from 20 percent at this same point last year to approximately 28 percent at present, the overall results may be negatively impacted.

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-Saturday’s Winners:
College Football: Penn State vs. Ohio State (ABC)

-Saturday’s Losers (excluding repeats):
America’s Toughest Jobs (NBC), The World Series, Game 3: Philadelphia vs. Tampa Bay (Fox), 48 Hours Mystery (CBS)

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-Ratings Breakdown:
ABC took center stage on this sports-fueled Saturday, with the College Football match-up between Penn State and Ohio State at an estimated 9.43 million viewers and a 3.2 rating/10 share among adults 18-49 in prime-time. Keep in mind, of course, that results for any live sporting event are always approximate. As I always say, viewers will respond on Saturday with the right programming options.

The World Series on Fox, unfortunately, took a hit opposite football, with game three of Philadelphia versus Bay at an estimated 7.29 million viewers and a 2.1/ 7 among adults 18-49 for the prime-time portion from 8-11 p.m. While this is an improvement over the regularly scheduled Cops and America’s Most Wanted, this could be an historical low for the World Series. Ouch!

CBS finished third overall in total viewers and adults 18-49 with its combination of a repeat of NCIS (Viewers: #2, 6.92 million; A18-49: #3, 1.4/ 5), a repeat of Without a Trace (Viewers: #2, 7.29 million; A18-49: #3, 1.4/ 4) and the long-running 48 Hours Mystery (Viewers: #3, 6.20 million; A18-49: #4, 1.3/ 4), which could not compete. And NBC capped off the evening with reality/competition America’s Toughest Jobs (Viewers: #4, 3.07 million; A18-49: #4, 0.7/ 2), a repeat of The Office (Viewers: #4, 2.13 million; A18-49: #4, 0.6/ 2), and the three repeat episodes of Saturday Night Live Weekend Update, which aired for three consecutive Thursdays (Viewers: #3, 5.25 million; A18-49: #3, 1.9/ 6 from 9:30-11 p.m.). Poor NBC!

Source: Nielsen Media Research data (R = repeat)

This message has been edited. Last edited by: Marc Berman,


 
Posts: 11438 | Registered: 18 September 2006Reply With QuoteReport This Post
Posted Hide Post
That's an historical low for baseball's World Series by 4 millions (the previous was match 2 of this year actually). Amazing
 
Posts: 4624 | Registered: 11 November 2006Reply With QuoteReport This Post
Posted Hide Post
OUCH indeed!
 
Posts: 15 | Location: Los Angeles | Registered: 12 October 2007Reply With QuoteReport This Post
Posted Hide Post
Pretty good numbers for ABC.

I kind of expected those numbers for the World Series since the game started so late and ended around 2am!

The Without a Trace repeat did pretty well in terms of viewership.

ATJ is doing terrible. However, the repeat of SNL did not do all that bad in the demo.

dumont, what is the lowest rating ever for NBC? How close is that repeat of The Office?




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Posts: 6269 | Registered: 02 January 2008Reply With QuoteReport This Post
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Well, this will probably be the lowest rated Series of all time (The Rays, MLB's Sanitonio Spurs?), but the game didn't start until around 10:00 if I am not mistaken. So, the numbers from last night should be a wash.
 
Posts: 1289 | Registered: 06 November 2006Reply With QuoteReport This Post
Posted Hide Post
WHy did the game start late?
 
Posts: 15 | Location: Los Angeles | Registered: 12 October 2007Reply With QuoteReport This Post
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quote:
Originally posted by robert:
That's an historical low for baseball's World Series by 4 millions (the previous was match 2 of this year actually). Amazing

We need to have a break down of all of this because Til Death repeats were airing in there too and I'm guessing those didn't pull much more if even 4 million. The actual game which aired later on was much better and probably picked up significantly after prime time and when football was over.




 
Posts: 17705 | Registered: 23 September 2006Reply With QuoteReport This Post
Posted Hide Post
I'm sorry i was wrong that's an historical low by 5.5 million viewers. How is this even possible?
 
Posts: 4624 | Registered: 11 November 2006Reply With QuoteReport This Post
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quote:
Originally posted by ValleyBoy:
WHy did the game start late?

Rain delay.




 
Posts: 17705 | Registered: 23 September 2006Reply With QuoteReport This Post
Posted Hide Post
So, the numbers on FOX from 8-10 were actually for whats shows?
 
Posts: 1289 | Registered: 06 November 2006Reply With QuoteReport This Post
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quote:
Originally posted by Hawk-eye:
So, the numbers on FOX from 8-10 were actually for whats shows?


Pregame stuff and Til Death repeats. There's your answer for the low ratings.




 
Posts: 17705 | Registered: 23 September 2006Reply With QuoteReport This Post
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quote:
Originally posted by mushu_jj:
quote:
Originally posted by robert:
That's an historical low for baseball's World Series by 4 millions (the previous was match 2 of this year actually). Amazing

We need to have a break down of all of this because Til Death repeats were airing in there too and I'm guessing those didn't pull much more if even 4 million. The actual game which aired later on was much better and probably picked up significantly after prime time and when football was over.



Ok, not a baseball fan, didn't know that happened (Marc as well i see) but the fact that it started at 10 won't help very much i suppose. It's still gonna be an historic low, and by a big margin
 
Posts: 4624 | Registered: 11 November 2006Reply With QuoteReport This Post
Posted Hide Post
quote:
Originally posted by robert:
I'm sorry i was wrong that's an historical low by 5.5 million viewers. How is this even possible?

The game didn't start until 10pm est. Those numbers are really just pre-game and Til Death repeats from 8 to 10. I'm sure the numbers will pick up for the post-primetime portion.




 
Posts: 17705 | Registered: 23 September 2006Reply With QuoteReport This Post
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Kudos to SNL for those pretty decent repeat numbers. Those are pretty close to what it pulls in non-election weeks in its regular time slot.




 
Posts: 17705 | Registered: 23 September 2006Reply With QuoteReport This Post
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Hopefully we'll see some final numbers, cause it's kinda important, it could be an historic data
 
Posts: 4624 | Registered: 11 November 2006Reply With QuoteReport This Post
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