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Oh, and welcome to the forum John!!  |
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quote: Originally posted by Chimera: quote: Originally posted by Chimera: quote: Originally posted by John T. Folden:
Can someone give me an average across the hour for New Amsterdam, please?
Thanks,
John
Instead of giving you the fish, I'll teach you how to fish: add the half hour numbers and then divide by 2.
OK, I'll be nice and give you the fish too: 10.572 million viewers, 3.65 in the demo. Both numbers will go down in the final nationals, since American Idol ran over by a few minutes.
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quote: Originally posted by Chimera:
So we still haven't talked about AI eliminations one bit -- I'm mildly surprised that Cheekeze stayed over either Danny or Miami-Vice guy, and that bland/forgetable Kristi Cook stayed over Asia.
Thoughts?
So who are these 30 million viewers who watch AI 3 times a week when not 1 person talks about it afterwards?? Do Simon, Randy, and Paula each have 10 million television sets taping themselves each night? |
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quote: Originally posted by Chimera: Instead of giving you the fish, I'll teach you how to fish: add the half hour numbers and then divide by 2.
LOL Yeah, I figured that bit. The bit that was making me question myself is when you wind up with a half... so a /10 and a /7 would you say 3.65/8.5 or round up, etc? ..and thanks for the welcome.  |
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quote: Originally posted by John T. Folden: quote: Originally posted by Chimera: Instead of giving you the fish, I'll teach you how to fish: add the half hour numbers and then divide by 2.
LOL Yeah, I figured that bit. The bit that was making me question myself is when you wind up with a half... so a /10 and a /7 would you say 3.65/8.5 or round up, etc? ..and thanks for the welcome.
That's the share -- we hardly use that here. Anyway, finals should be out soon from Travis, so I'm sure he'd have the accurate share as well. |
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According to the Hollywood Reporter, that was a series low for Survivor last night...
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The WB is Back! Mr. Consoli of Mediaweek reports this afternoon that The WB is making an on-line comeback through a new website, wb.com, that will be devoted to the extensive WB library of shows. No confirmation yet on whether Michigan J. Frog is due to stage his own comeback on the site. No word either on whether CBS has a similar UPN site in the works for their legacy programming.
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quote: Originally posted by Chimera: quote: I hope ABC sticks with ES. It's a fun show and it's a shame that TV viewers have been missing out on some quality shows the past few years. So many shows have come and gone...
I agree, RJ -- Eli Stone is a fun little show, and I'm enjoying it each and every week. If it doesn't lose much steam without the LOST lead-in, I hope ABC considers renewing it. I wanna see where this is headed.
I agree too, ABC's "Eli Stone" is a quality show. It is indeed a fun show. ABC will renew it don't worry about it. And plus it performs well than previous ABC Thursday 10/9c occupants "Men In Trees" and "October Road."
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| Posts: 167 | Location: The CW Headquarters | Registered: 05 January 2008 | |
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quote: Originally posted by Josh_Kane: quote: Originally posted by Chimera: quote: I hope ABC sticks with ES. It's a fun show and it's a shame that TV viewers have been missing out on some quality shows the past few years. So many shows have come and gone...
I agree, RJ -- Eli Stone is a fun little show, and I'm enjoying it each and every week. If it doesn't lose much steam without the LOST lead-in, I hope ABC considers renewing it. I wanna see where this is headed.
I agree too, ABC's "Eli Stone" is a quality show. It is indeed a fun show. ABC will renew it don't worry about it. And plus it performs well than previous ABC Thursday 10/9c occupants "Men In Trees" and "October Road."
I hope so -- I really have gotten into this show, and typically I abandon shows when there's a good chance they'd be cancelled. I have heard a lot of people speak positively about this show, and it seems like it has stabilized in the ratings the last 3 weeks. |
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from abc: quote: "Lost" (9:00-10:00 p.m.)
Jumping from its lead-in by 7.4 million viewers and by 200% in Adults 18-49 (replay of the previous week's episode = 5.5 million & 1.8/5), ABC's "Lost" dominated Thursday's 9 o'clock hour and once again qualified as TV's No. 1 scripted show of the night in viewers and all key adults. During the hour, "Lost" defeated an "American Idol"-boosted "New Amsterdam," beating the competing Fox drama by an impressive 2.3 million viewers (12.9 million vs. 10.6 million) and by 50% in Adults 18-49 (5.4/13 vs. 3.6/9). In fact "Lost" won its time period for the sixth straight week in the key Adult 18-49 sales demographic.
* Retaining all of its Viewer and Adult 18-49 audience week to week, "Lost" increased its delivery from the prior week across each of the key women demographics: W18-34 (5.4/14 vs. 5.2/13), W18-49 (5.9/13 vs. 5.7/13) and W25-54 (6.8/14 vs. 6.6/14).
"Eli Stone" (10:00-11:00 p.m.)
ABC's freshman "Eli Stone" ranked No. 1 during in the 10 o'clock hour in Adults 18-49 (2.6/7) and in the key men demos: M18-34 (1.7/5), M18-49 (2.1/6) and M25-54 (2.7/7). In addition, the ABC freshman series continued to outdraw its freshman drama competition in the hour, topping NBC's "Lipstick Jungle" by 1.6 million viewers (7.5 million vs. 5.9 million).
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quote: * Retaining all of its Viewer and Adult 18-49 audience week to week, "Lost" increased its delivery from the prior week across each of the key women demographics: W18-34 (5.4/14 vs. 5.2/13), W18-49 (5.9/13 vs. 5.7/13) and W25-54 (6.8/14 vs. 6.6/14).
Thanks vlis. I've noticed that LOST has been increasing its women demo numbers the last few weeks. Intriguing, as LOST has the reputation of being a more male-oriented show. |
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quote: Originally posted by Ike: quote: Originally posted by robert:
Lost would kill for those 15-20 million viewers that CBS gets for many of their show
Incorrect. Quite the opposite. CBS would gladly trade in those extra 3-8 million viewers for higher demos. Based on the averages from 2006-07, GA was able to charge $419k for ads while CSI was only able to charge about $248k -- despite CSI having higher total viewer averages. Why? Because GA kills CSI in demos. WaT: $190k. B&S: $182k. Criminal Minds: $121k. CSI: Miami: $180k. CSI: NY: $140k. The Unit: only $98k. Heroes: $296k. Bones: $130k. Look at the ratings from last season. All these are roughly proportional to DEMO ratings. Now try to tell me again that demos don't matter more than total viewers. Oh wait... you can't. And don't try to tell me it's about buzz because My Name is Earl was raking in $151k due to its young demos, despite having no more buzz.
Hear, hear. The people who buy television time care about the number of people in each demo they're looking for who are in the audience for each show, not the number of total viewers. The only time total viewers comes into play is bragging rights, such as, when CBS starts yelling about being "Most Watched". Honestly? Nobody cares about that crap. Except CBS. And now FOX, since they're claiming the crown of most watched. It's all about the benjamins. Whoever can charge the most, wins. And whoever has the highest demo number can charge the most. |
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| Posts: 75 | Location: Los Angeles | Registered: 25 February 2008 | |
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quote: Originally posted by lopez: quote: Originally posted by robert: quote: Originally posted by Ike: quote: Originally posted by robert:
Lost would kill for those 15-20 million viewers that CBS gets for many of their show
Incorrect. Quite the opposite. CBS would gladly trade in those extra 3-8 million viewers for higher demos. Based on the averages from 2006-07, GA was able to charge $419k for ads while CSI was only able to charge about $248k -- despite CSI having higher total viewer averages. Why? Because GA kills CSI in demos. WaT: $190k. B&S: $182k. Criminal Minds: $121k. CSI: Miami: $180k. CSI: NY: $140k. The Unit: only $98k. Heroes: $296k. Bones: $130k. Look at the ratings from last season. All these are roughly proportional to DEMO ratings. Now try to tell me again that demos don't matter more than total viewers. Oh wait... you can't. And don't try to tell me it's about buzz because My Name is Earl was raking in $151k due to its young demos, despite having no more buzz.
Oh yeah i can. I'm not a CBS employee so i don't care about thosE money figures For me every person is equal. 15 million that watch CM are ALLWAYS more than 13 million that watch LOst. Or my mother that is 51 and watches CM is less of a person than myself that i'm 26 and watch Lost?
You dont care but the advertisers care. GA is charging almost 60% more than CSI.. that's almost 1 million for 1 minute in promos only. It's all about the money, not ratings. 
It's called show business for a reason, y'all. This isn't exactly done just for the sake of art. It's done to make money, and lots of it. |
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| Posts: 75 | Location: Los Angeles | Registered: 25 February 2008 | |
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quote: Originally posted by Pixley: quote: What are the ad rates for a repeat Episode of CSI and Grey's?
I'm not a media buyer, but I believe most advertisers buy schedules, not just episodes. In those schedules are a mix of shows, both originals and repeats. So, those figures are all factored into the cost of the buy -- but if you insist on having "Grey's Anatomy" in there, the price of the buy will go up. I know there's a lot of wheeling and dealing about certain shows. To make a long story short, I think those ad rates would be for somebody walking in off the street who said "I want to buy one spot in 'Grey's'/'CSI'," but advertisers with multiple shows on their schedules don't actually pay that exact rate. Therefore, in answer to your question: I believe there is no set ad rate for repeats (because nobody is going to walk in off the street and want to buy just one repeat) Any media buyers on this forum who can confirm/deny my second-hand knowledge of their business?
Network schedules are bought as packages of ratings points--demo ratings points, depending on the target that the buy is intended to reach. The mix of units that make up the package will be comprised of whatever happens to be on the air at the time the schedule is due to run. The buys are purchased either upfront or scatter. If upfront, then whole blocks of units are bought and then allocated as needed among the various brands the advertiser has. Scatter buys are made, depending on more immediate needs. The networks will not allow for an advertiser to buy only their premium inventory--even at a premium price (although to a buyer, it's all premium priced). They make you take the dogs AND the fleas. |
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| Posts: 75 | Location: Los Angeles | Registered: 25 February 2008 | |
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Great posts NativeNYer. I think you picked a lull-time on this forum though -- it's pretty dead around this time, then picks up again later in the evening. But late mornings have the most number of folks on and most activity. I look forward to seeing you around here more! |
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