Thursday 7/03/08

Here are the fast affiliate results for Thursday, July 3 broken out by network and by half-hour (in the order of ABC, CBS, NBC, Fox and the CW.

Overall

-Total Viewers:
Fox: 6.14 million, CBS: 5.92, NBC: 4.83, ABC: 3.47, CW: 1.55

-Adults 18-49:
Fox: 1.7 rating/6 share, NBC: 1.6/ 6, CBS: 1.4/ 5, ABC: 0.9/ 3, CW: 0.5/ 2

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8:00 p.m.

ABC – Ugly Betty (R)
Viewers: 3.08 million (#4), A18-49: 0.7/ 3 (#4)

CBS – Million Dollar Password (R)
Viewers: 5.39 million (#1t), A18-49: 1.2/ 5 (#2t)

NBC – Last Comic Standing
Viewers: 4.40 million (#3), A18-49: 1.5/ 6 (#1)

Fox – Are You Smarter Than a 5th Grader?
Viewers: 5.39 million (#1t), A18-49: 1.2/ 5 (#2t)

CW – Smallville (R)
Viewers: 1.67 million (#5), A18-49: 0.6/ 2 (#5)


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8:30 p.m.

ABC – Ugly Betty (R)
Viewers: 2.78 million (#4), A18-49: 0.7/ 3 (#4)

CBS – Million Dollar Password (R)
Viewers: 5.78 million (#2), A18-49: 1.4/ 6 (#2)

NBC – Last Comic Standing
Viewers: 4.63 million (#3), A18-49: 1.7/ 7 (#1)

Fox – Are You Smarter Than a 5th Grader?
Viewers: 5.90 million (#1), A18-49: 1.3/ 5 (#3)

CW – Smallville (R)
Viewers: 1.80 million (#5), A18-49: 0.6/ 2 (#5)


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9:00 p.m.

ABC – Grey’s Anatomy (R)
Viewers: 2.67 million (#4), A18-49: 0.8/ 3 (#4)

CBS – CSI (R)
Viewers: 7.01 million (#1), A18-49: 1.4/ 5 (#3)

NBC – Last Comic Standing
Viewers: 5.34 million (#3), A18-49: 1.9/ 7 (#1)

Fox – So You Think You Can Dance
Viewers: 6.51 million (#2), A18-49: 2.0/ 7 (#1)

CW – Supernatural (R)
Viewers: 1.35 million (#5), A18-49: 0.5/ 2 (#5)


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9:30 p.m.

ABC – Grey’s Anatomy (R)
Viewers: 2.91 million (#4), A18-49: 0.9/ 3 (#4)

CBS – CSI (R)
Viewers: 7.99 million (#1), A18-49: 1.6/ 6 (#2)

NBC – Last Comic Standing
Viewers: 5.11 million (#3), A18-49: 1.9/ 7 (#1)

Fox – So You Think You Can Dance
Viewers: 6.78 million (#2), A18-49: 2.2/ 7 (#1)

CW – Supernatural (R)
Viewers: 1.34 million (#5), A18-49: 0.5/ 2 (#5)

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10:00 p.m.

ABC – Hopkins
Viewers: 4.60 million (#3), A18-49: 1.1/ 4 (#3)

CBS – Swingtown
Viewers: 4.70 million (#2), A18-49: 1.3/ 5 (#2)

NBC – Fear Itself
Viewers: 5.01 million (#1), A18-49: 1.5/ 5 (#1)


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10:30 p.m.

ABC – Hopkins
Viewers: 4.81 million (#1), A18-49: 1.2/ 4 (#3)

CBS – Swingtown
Viewers: 4.62 million (#2), A18-49: 1.4/ 5 (#1)

NBC – Fear Itself
Viewers: 4.46 million (#3), A18-49: 1.4/ 5 (#1)


Source: Nielsen Media Research data

Good-bye Swingtown!

Fear Itself beat Swingtown in both viewers and the demo last night!
Plus it was the number one show in the 10pm-11pm hour.

FEAR ITSELF:
4.74 million, 1.5/5

SWINGTOWN:
4.66 million, 1.4/5

HOPKINS:
4.71 million, 1.2/4

I have a feeling Swingtown will be ahead again next Thursday when the ratings return to more regular levels.

Bye bye Swingtwon

CBS, cancel Swingtown now. It is just getting bad now. CBS is going from a show getting 7 million to a show that is barely struggling to get above 4.5 million. This show is dead.

Surprised Fear Itself won the night. It would be Hopkins if they give it a decent lead in. It's a shame they are letting a good show get ruined by two repeats as lead ins.

quote:

Originally posted by lopez:
Bye bye Swingtwon

You can't really judge off of a holiday night. The only reason numbers are so low is because of 4th of July.

Yay for Fear Itself! I have become drawn to this show for some reason. Each episode is different and you don't know what to expect. I haven't liked all the episodes, but I find myself tuning in each week to see what they are going to be. Last nite's was gruesome, but suspenseful. And I like how they use recognizable TV stars from other shows. Regardless if it was a holiday nite or not, FI seems to have developed a steady following.

Wow, GA repeats are just sad. They are starting to qualify for the CW network.

quote:

Originally posted by Justin:

quote:

Originally posted by lopez:
Bye bye Swingtwon

You can't really judge off of a holiday night. The only reason numbers are so low is because of 4th of July.

ITA!!!

However, I don't see CBS picking up the show for another season unless the numbers rebound dramatically over the next few weeks. There are only four episodes remaining (the finale is scheduled for July 31st), and I'm thinking it would have to finish around the 6.5-7 million mark with a 1.8 demo to have any shot at a renewal. On the other hand, if it stabilizes around 5 million viewers for the remainder of the season, CBS might consider giving it a shot on Showtime, which is what I'd actually prefer. I really like the show as it shows a potential to be great, but the limits of broadcast television is just holding it back.

This message has been edited. Last edited by: ragincajun,

quote:

Originally posted by WlcmDoNotDisturb90210:
CBS, cancel Swingtown now.

CBS has nothing to lose by canceling it but angering the fans who are still watching. They are out nothing if they air the eps as they won't win the July sweep anyway.

quote:

Originally posted by WlcmDoNotDisturb90210:
CBS, cancel Swingtown now. It is just getting bad now. CBS is going from a show getting 7 million to a show that is barely struggling to get above 4.5 million. This show is dead.

Surprised Fear Itself won the night. It would be Hopkins if they give it a decent lead in. It's a shame they are letting a good show get ruined by two repeats as lead ins.

I wouldn't say it is "struggling" as that was it's first time below 5 mil. Also it was, as many people have said, a holiday night. I watched it and the episode last night was really good.

While I personally like "Hopkins", it has a limited range of interest, & prolly couldn't stand on its own on a major net. It might do very well on Discovery or a similar net-ette. It appears to be doing OK & should be a decent summer "filler" show.

Same for "Fear itself"...a decent summer "filler", should do OK on "USA" or similar.

"Swingtown" MIGHT be able to do OK in the Fall with a decent lead-in. I believe it's worth a try.

"Last Comic Standing" tanked once...Why did they bring it back? Resurrected flops almost all have a history of flopping again.

Fooey with the TV for awhile...Timeta go SWIMMING!

I enjoy Fear itself and clearly it has a loyal following. Although, even if "a win is a win" I don't put much to it. I mean seriosuly winning an hour when the networks average around 4.7 million and hoveraround 1.2-1.4 is nothing to brag about. Also, while Swingtown and Hopkins grew, Fear Itself was the only show to DROP in the demo.

quote:

Originally posted by NYHunter:
Although, even if "a win is a win" I don't put much to it. I mean seriosuly winning an hour when the networks average around 4.7 million and hoveraround 1.2-1.4 is nothing to brag about. Also, while Swingtown and Hopkins grew, Fear Itself was the only show to DROP in the demo.

My exact thoughts.

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In updating the tables that TV-aholic has provided, look at how stable "Fear Itself" has been over the past four weeks.

quote:

Originally posted by TV-aholic:
Weekly 2008 Summer Ratings

Fear Itself
Thursdays at 10pm on NBC

Date                   Viewers(Live+SD)         18-49        Viewers(Live+7)
--------------------------------------------------------------------------------
06/05/08                  5.26 M                2.0/6              5.73 M
06/12/08                  4.87 M                1.5/4              5.29 M
06/19/08                  4.65 M                1.5/5
06/26/08                  4.45 M                1.4/4
07/03/08                  4.74 M                1.5/5 FAST National

This remarkably steady performer deserves an order for another series of episodes next summer.



And what a chilling, turnabout episode viewers were treated to last night. This exceptional anthology suspenser has defined itself as a modern day Twilight Zone with ingeniously crafted multiple twist endings.